Music Business 101: The Relationship Between Brands And Music Needs To Evolve

Music is what anthropologists call a “cultural universal.” It’s one of the few constants across the diverse cultures of the world that is practiced and celebrated in every society. And

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Music Industry 101: Understanding The Importance Of Fan Interaction

Artist and fan interaction is sometimes one of the main contributing factors to an artist’s growing fan base. It’s simple, people love genuine people and that is especially true in

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Productivity 101: How Your Choice Of Music Affects Productivity

Imagine movies or TV shows without music. No music to cue the scenes or to add the suspense, the drama, the romance, etc. It’s hard, right? Music, for sure, makes

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Music Industry 101: Experts Give Key Advice On Landing Your Dream Job

Welcome to music industry week! Instead of heading down to SXSW this year, we decided to highlight a bunch of music industry professionals who work in various parts of the

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On today’s lesson we talked about Marketing and Promotion with a focus on what indie artists can do to promote their music without a pocketful of money. We discussed the

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Music Business 101: How To Make Money From Copyright

If you write music and/or lyrics, and then record your songs (at your own expense), you are now a fully fledged music copyright owner. Well done. In fact, you own

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Music tech is the new music industry

Technology has been pushing music forward since the advent of electricity. Records, radio, cassettes, recording technology, CDs, and finally digital and streaming have all disrupted the norm in music. Yet,

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Why The Music Industry Is A Model For Every Business

When I first started listening to music, it was on vinyl records. Then we used cassette tapes—source of the first mix tapes—and, yes, we would copy each others’ albums without

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Musician’s Guide To Setting And Achieving Goals [Cyber PR]

Ask yourself: Is now the time I want to make a difference for my musical career? And if so – what difference and how? Think of goal setting as if you

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How To Get Booked At Music Festivals

Booking a music festival gig is one of the most effective ways to grow your fanbase and grab the attention of industry tastemakers. Earning a coveted slot on a festival

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